Manufacturing Alliance of the Rock River Valley (MARRV)
MARRV, the Manufacturing Alliance of the Rock River Valley, is an organization created from the flexible manufacturing networks’ concept as a means of marketing the Rock River Valley as a "one-stop-shop" for manufacturing.
The Manufacturers Alliance of the Rock River Valley provides the connection for small, local manufacturers interested in using flexible networks to combine their core competencies. Flexible networks are inter-company collaborations created to achieve a desired economic outcome that the individual firms could not achieve separately. As a result, fiercely independent small manufacturers are being forced to learn a new skill: cooperation.
Such networks allow businesses to develop joint solutions to shared problems and opportunities. Networking businesses combines resources to gain economies of scale, acquire technologies and resources, gain knowledge, and enter markets beyond their individual capabilities.